🟣 Purple Saturday: Is your brain doing the "right" work? Here's how to correct your Business Vision for 2026


Hey Reader,

It’s Purple Saturday.

And before I tell you why that matters,
here’s a fun truth your brain won’t admit:

Purple isn’t real.
There is no single wavelength for it.
Your brain literally makes it up so the world makes sense.

Magenta?
Also fake.
A neural illusion created to fill the gap between red and blue. Don't believe me - it's science lol

And founders, entrepreneurs, solopreneurs, and consultants do the exact same thing with their business:

We invent goals that aren’t aligned.
We create “plans” that aren’t executable.
We chase destinations that don’t actually exist.
We build strategies we can’t reach from the cockpit we’re flying in.

We’re not failing -
we’re flying our business colour-blind.

And Black Friday pours jet fuel on this illusion.

Tools you won’t use.
Courses you won’t finish.
Subscriptions that quietly auto-renew while you forget they exist.
“Solutions” for problems you don’t actually have.

That’s why I created Purple Saturday.

Not to add more noise,
but to help you correct your vision before 2026 arrives
and the turbulence begins.

Today only:

🟣 FlightClub — $1/ month.

A clarity-first founder community where you get:
✔️ Weekly FlightBriefs
✔️ Checkpoints for your next 100 days
✔️ Focus prompts
✔️ Signals to watch
✔️ Accountability without pressure
✔️ Clarity without cost

AND you'll also get access to our AI "Wingman" that is there to fly your missions with you, along with our collection of strategic business tools that we use as part of our FlightPath community.

It’s not a deal.
It’s a direction adjustment.

Because clarity is the most valuable upgrade you can make right now -
and it costs much less than a coffee.

If you want 2026 to feel different,
you have to see it differently.

👉 Take a look to see if FlightClub is for you - yes even if it's only $1 for today, we need to ensure that we have a good fit.

Your Call to Altitude has arrived.
Start with clarity.

Let's Fly.

Doyle Buehler

Founder, FlightPath

P.S. Yes, let's Talk about FlightClub - and what it can do for you.

Hi! I'm Doyle Buehler

I’m a Strategy Hacker and I accelerate profitability for brands and businesses by reinventing their online presence & re-aligning their impact. Check out the resources I offer below and sign up for my newsletter!

Read more from Hi! I'm Doyle Buehler

Reader In 24 hours, we close the doors and roll onto the runway for the FlightPath100: 2026 Accelerator. I want to tell you a quick story - one you might recognize. It’s the founder who knows they’re capable of more…but keeps 'flying' just a few hundred feet above the trees. Every day is a mix of progress and pressure.A few wins, a few setbacks, a few late nights.Nothing is failing per se, but nothing is really compounding either. They keep thinking:“Next month I’ll get my plan sorted.”“Once...

Hey Reader, In 3 days, we fire up the cockpit for the FlightPath100: 2026 Accelerator. 100 minutes.One session.Your next 100 days of ACTION & DIRECTION. 100x ROI. GUARANTEED. I want you to really sit with this question: Are you actually okay flying into 2026 without a clear FlightPath for you and your business? Because here’s what I’m seeing in founder conversations right now: “We’ll sort the plan in January.” “I have a general idea where I’m heading.” “Once things calm down, I’ll map it out...

Hey Reader, Here’s a strange truth your brain doesn’t want you to know: Magenta isn’t real.There is no wavelength for it.Your brain invents it to fill in the gaps -to make the world feel complete, even when the data is incomplete. Most founders, entrepreneurs, solopreneurs, and consultants run their business the exact same way. They build plans from incomplete data.They set goals without context.They move fast… without direction.They invent their “next step” based on hope, not navigation....